Tag: Marketing Project Management

8
May

When your creative team doesn’t have time to be creative, consider alternatives

If you’re a creative, art or marketing director, you’ve likely experienced at least one (or all) of these scenarios when managing your creative services priorities: A large corporate rebrand is looming, but your team is spending too much time managing current projects – they don’t have time to go back and rebrand your vast library of materials Your team can’t

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13
Mar

Stop being so hands-on when rolling out your pharmaceutical marketing strategies

Yes, you read that correctly. The pharmaceutical space is extremely competitive and, coupled with ever-expanding communication channels, pharmaceutical marketing leaders are left with little room for error. They simply don’t have enough time to do what they do best – increase brand awareness and drive revenue. Letting go of the day-to-day tasks behind pharmaceutical marketing programs isn’t easy, but following

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