... ... ... Amy York, Author at Associates International, Inc.

Amy York

5
Nov

Interactive Direct Mail: How USPS Promotions Make Innovation Cost-Effective

Interactive Direct Mail: How USPS Promotions Make Innovation Cost-Effective There’s no slowing down the speed of technology. As it continues to evolve, traditional communication channels such as the USPS  (direct mail ) are finding new ways to adapt and stay relevant. The current USPS promotional calendar is focused on rewarding marketers who are taking advantage of modern direct mail advancements

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17
Oct

Inside Ai: Getting to Know Our Shipping and Warehouse Operations Lead, Tom Stevenson

Employee Spotlight: Tom Stevenson At Ai, we’re proud to celebrate the people who keep our operations running smoothly and our culture thriving. This quarter, we’re shining the spotlight on Tom Stevenson, our Shipping and Warehouse Operations Lead. With more than 45 years in the print industry, Tom brings a problem-solver’s mindset, a passion for efficiency, and a team-first approach to

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8
Oct

Project Showcase: High-Quality Packaging

Press Spotlight: Packaging That Elevates First Impressions When it comes to showcasing your products (and sometimes, services) the packaging you choose does more than protect and secure items, it creates a first impression—and first impressions matter. Selecting a packaging partner who delivers thoughtful design, high-quality materials, and flawless execution is key to making a lasting impact. Being a custom manufacturer

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4
Oct

Deck the Halls: Holiday Cards & Calendars

Deck the Halls: Holiday Cards & Calendars. Thing of the Past or Reviving Trend? The holidays are more than just a season of celebration—they’re a golden opportunity to strengthen connections, express gratitude, and keep your organization top of mind well into the new year. For many B2B companies, nonprofits, and member-based organizations, holiday cards and calendars aren’t just nice gestures—they’re

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3
Sep

Holiday Fundraising That Works: Print, Mail & Omni-channel Strategies for Year-End Success

Holiday Fundraising That Works: Print, Mail & Omni-channel Strategies for Year-End Success For nonprofits and associations, the second half of the year isn’t just another quarter—it’s the most critical fundraising window of the year. According to Nonprofits Source, 30% of annual giving happens in December, with 10% of all donations coming in the last three days of the year. This

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3
Sep

Holiday Marketing Checklist: Must-Haves & Must-Dos for B2B and B2C Brands

Holiday Marketing Checklist: Must-Haves & Must-Dos for B2B and B2C Brands As we head into fall, it’s time to start thinking about our Q3 and Q4 marketing strategies. The holiday season is one of the most powerful sales and engagement windows of the year—but waiting too long to act can mean missed opportunities and underwhelming year-end KPIs, and an unnecessary

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27
Aug

Welcome to the Team: Peter Abrahams

We’re excited to welcome Peter Abrahams to the Ai team as our newest Account Executive! Based in the Mid-Atlantic region, Peter will be focusing on developing new client relationships and helping bring fresh opportunities to Ai. With years of experience in print publications, he brings both expertise and positive energy to the team. Peter’s goal is clear: to deliver meaningful

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13
Aug

Welcome to the Team, Lauren Bothum

Welcome to the Team, Lauren Bothum We’re excited to welcome Lauren to Ai as our creative marketing intern! A proud recent UD grad, Lauren joined the Ai Marketing Team at the end of July for a six-week internship to expand her knowledge of not only commercial print but to sharpen her graphic design skills for omnichannel marketing strategies. From day

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