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Associates International, Inc.

17
Feb

How to Plan Perfect Promotional Postcards for Prospective Students

With an audience used to attention-grabbing pieces, direct mail still plays a useful role in recruiting prospective students. Discover some items you should consider when planning your next recruiting pitch.

31
Jan

Does Your Packaging Reflect Your Company’s Brand?

Your packaging is often the first impression a customer gets of your brand identity. Is the look of your product’s packaging matching the brand you’ve been working hard to cultivate?

24
Jan

Top 3 Print Ads From The Pharmaceutical Industry In 2021

With all eyes on the pharmaceutical industry in 2021, several companies took advantage with noteworthy campaigns. Our latest blog post examines three examples that caught our eye.

11
Jan

Financial Services Marketing Trends We’re Forecasting for 2022

The financial services industry has seen dramatic shifts over the past two years. There’s reason to believe these changes are permanent, leading to a dramatic shift in the way this industry does business. Discover what marketing trends we see in store for 2022.

6
Jan

How to Simplify Your Digital Marketing Decision Making

Associates International can help you plan your next digital marketing campaign. This free tool can guide you to the right campaign to fit your needs, timeline and budget.

16
Dec

What’s in a Packaging Decision? A Lot, Actually.

The decisions that go into creating the packaging for your products are just as important as the products themselves. In this blog post, learn three questions you should ask when planning your packaging materials.

2
Dec

Multichannel Marketing for Beginners

Today’s marketing landscape offers more avenues than ever to connect with your audience. So how exactly do you get started? Learn how and why you should explore multichannel for your next campaign.

16
Nov

How to Level-Up Your Print Marketing Collateral

Printed material can differentiate you from your competition and be that nudge needed to convert a prospect into a customer. Discover these tips to elevate your printed marketing collateral.

9
Nov

Privacy Concerns and Other FAQs About IP Targeting

As you embark on a digital marketing strategy, it’s worth understanding the legality of the the technology as well as the ethical considerations that go along with it. Learn more in this recent post.

2
Nov

3 Key Differences Between Offset and Digital Printing

Offset and digital printing offer very different capabilities and advantages. Which method is right for your print job? Check out our latest post to discover key questions to ask before your next project.